Healthcare AI: 0-to-1 UX Roadmap
Led agile team to realize the client’s vision through quantitative research, comprehensive UX design, branding, and the development of a scalable design system.
Industry
Healthcare
AI/ML
Responsive Web
Role
Senior Product Designer
Team
3 Product Designers • 1 UX Researcher • 1 Content Designer • 1 PM • 1 Developer
Skills
Stakeholder Interviews • Research Planning • Survey • LLM Research • Usability Testing • Data Analysis • Figma • Scalable Design Systems • Interaction Design • Visual Design • Accessibility (WCAG)
Impacts
01 · Designed 0-to-1 Website: How to systematically and strategically break down ambiguity?
Three weeks ago, there was no website—only a vision and a lot of complex technical jargon from a client in the healthcare AI sector. The business goal was to promote a life-saving product that uses radio-frequency tech to prevent and predict falls, through a trustworthy website that encourages users to adopt and purchase it.
I led my team in quickly transitioning from uncertainty to clarity by utilizing survey and user testing data to guide and support design decisions and iterations.
02 · Quantitative Data Analysis
I utilized my UX research skills to analyze survey responses and visualize insights, revealing users’ expectations for the healthcare website and informing the information architecture, wireframe version 1, personas, journey maps, and flows.
03 · Competitive Analysis: Inspiration
Analyzing the websites of five competitors in the healthcare industry provided design patterns and references, supporting the SWOT analysis and complementing survey insights on what and how to express concepts through UX design.
04· Guiding and Supporting My Team to Deliver Results Efficiently: Establishing a Structured Framework
Under my leadership, we moved quickly, iterating from v1 to v4 and securing the CEO’s buy-in within the 3rd meeting, with 12 pages designed to meet business requirements and user needs. I’m also an IC working on design options for the Nav Bar, Homepage, About Us, Log In, Sign Up pages, and interactive prototypes.
05· Data-Informed Design Decisions
Usability testing data and feedback from caregivers and the client’s medical team informed rapid iterations, enabling us to create a working, scalable framework.
06· Handoff Documentation & Scalable Design System for Future Plan
Branding and creative strategy are shaped by analyzing competitor websites and considering client preferences. Modular and reusable components: cards in both vertical and horizontal layouts for responsive design and ongoing mobile app development.
Impacts